This year features sneakers including the Nike Air Max 1/97 and Air Jordan 11 Low IE.
Victor DengNike
Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman, Nike began as a distributor for Japanese running shoes before becoming one of the most influential athletic brands in the world. Officially renamed Nike in 1971, the company introduced innovative performance footwear while building a powerful identity around sports, competition, and culture. Nike’s rise was fueled by partnerships with legendary athletes like Michael Jordan, whose Air Jordan line transformed sneaker culture forever. For sneakerheads, Nike represents more than footwear—it symbolizes storytelling, exclusivity, and design evolution. From iconic silhouettes like the Air Force 1, Dunk, and Air Max to limited collaborations with artists, designers, and athletes, Nike has continuously shaped trends in both fashion and sports. Its influence on sneaker collecting and streetwear culture remains unmatched across generations.
Featured
From the 'Royal' Air Jordan 1 to the Puma MB.06, here are the best sneakers available at Foot Locker right now.
Complex Staff
Masyn's 3D-printed mule is the latest design in Nike's Air Works program.
Victor Deng
From G-Dragon to Jennie and Rosé from Blackpink, here's a look back at collaborations featuring Nike, Adidas, and more.
Victor DengLatest Stories
NikeSKIMS Introduces Outerwear With Winter-Friendly Varsity Collection
The Varsity Collection will be available through both SKIMS and Nike at 10:00 a.m. ET on Thursday (Oct. 22).
Joe Price7 hours ago
This ACG-Inspired Nike Air Max 95 Is Available Now on Complex
Here's how to buy this new Nike Air Max 95.
Victor Deng4 days ago
These Premium Nike Goadome Lows Are Available Now on Complex
Here's how to buy the 'Croc' Nike Air Max Goadome Lows.
Victor Deng4 days ago
Nike Apex Review: Breaking Down the Brand's Pinnacle Super Shoe
Does Nike's much-anticipated Apex live up to the hype? Find out here.
Victor Deng6 days ago
Detailed Look at the Nike 24.7 Recovery Boot
The Nike 24.7 recovery boot is expected to release soon.
Victor Deng7 days ago
Advertisement
Best Sneakers Available at Foot Locker Right Now
From the Nike Mind 002 to the Adidas Anthony Edwards 3, here are the best sneakers available at Foot Locker right now.
Complex Staff11 days ago
Every Nike LeBron Signature Sneaker, Ranked
From the Nike Air Zoom Generation through the just-announced Nike LeBron 24, here's how we ranked them.
Zac Dubasik12 days ago
This NYC-Inspired Nike Air Force 1 Is Available Now on Complex
Here's how to buy this NYC-themed Air Force 1 Low '01.
Victor Deng13 days ago
LISA Is Winning 2026: From Nike and the VMAs to the LLOUD x Von Dutch Hollywood Collection
From Kith and Nike to a VMA win and a Vegas residency, LISA's 2026 has been nonstop, and her LLOUD x Von Dutch Hollywood collaboration is just the latest from the BLACKPINK star.
Oruny Choi14 days ago
You Can Now Customize Your Own Nike Air Max 1000
Here's how to make your own Nike Air Max 1000 colorway.
Victor Deng14 days ago
Advertisement
Nike's Biggest Drops and Moments at ComplexCon 2026
Here's what went down for Nike at ComplexCon this year.
Victor Deng15 days ago
Best Sneakers to Buy on Sale: October 2026
From the Air Jordan 11 to the Adidas Hyperboost, these are the best sneakers to buy on sale in October 2026.
Zac Dubasik15 days ago
Hiroshi Fujiwara Talks ComplexCon 2026, Fragment, and the Importance of Collaboration
The Fragment Design founder and ComplexCon 2026 artistic director talks about his vision for the convention’s 10th anniversary in Los Angeles, the Fragment approach to collaboration, and why retail is getting interesting again.
Oruny Choi18 days ago
Lisa Stars in Latest Nike Moon Shoe Campaign
Here's how to buy the new Nike Moon Shoe colorway.
Victor Deng19 days ago