Denim

Denim is a cotton twill fabric traditionally dyed with indigo, famously used in blue jeans. What began as durable workwear for miners and laborers in the late 19th century has evolved into a material that appears in a wide range of styles, from rugged raw selvedge jeans to high-end runway collections to everyday items like jeans. Collectors and enthusiasts engage with denim by seeking out specific details such as selvedge edges, unique washes, and authentic distressing that highlight craftsmanship and heritage. Denim also plays an active role in streetwear and fashion communities, where people customize and style their jeans to reflect personal identity and cultural influences.

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Abercrombie & Fitch
Style

Abercrombie & Fitch Returns to New York Roots in "Denim Made Iconic" Campaign

Emily Ratajkowski, Paloma Elsesser, and New York Giants stars Jaxson Dart and Malik Nabers feature in the campaign.

Close-up of denim jeans with "Roy" embroidered in red on the inner pocket and a leather patch with "ROY" on the waistband.
Style

Roy Slaper, Founder of the One-Man Denim Brand Roy Denim, Has Died at 54

In the 2010s, the small-batch jeans he made at his workshop in Oakland became coveted across the globe.

Legs wearing black jeans with colorful embroidery and sneakers, pointing upwards against a dark background with "The Denim Edit" text.
Style

Denim Edit on Complex: How to Shop

Our Denim Edit features Ed Hardy, Miaou, Birth of Royal Child, and more.

Complex Staff35 days ago
Jung Kook with dark hair and earrings wearing a denim jacket, sitting with a neutral expression. Background shows a blurred scene.
Style

Jung Kook Keeps Authenticity at the Heart of New Calvin Klein Capsule: Get a Closer Look

“This capsule feels authentic to my style and my love of riding and is a meaningful way to shape something lasting through design and storytelling,” Jung Kook said.

The image shows the exterior of a building with a brick facade and large windows. The sign above reads "AGOLDE."
Style

Agolde Opens First Flagship Store on Melrose Place in Los Angeles

The store was celebrated with a party that featured the launch of a new capsule collection honoring 2Pac.

Joe Price74 days ago
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Jung Kook in a denim jacket is sitting near a motorcycle, with a calm expression and earrings visible.
Style

Jung Kook Brings Biker Edge to Debut Collab With Calvin Klein

The global pop superstar is debuting a limited edition capsule collection that fuses motorcycle-inspired styling with classic silhouettes and streetwear staples.

Alex Ocho74 days ago
Patchwork shorts with camo and denim, and a quilted jacket with denim and camo accents.
Style

RCNSTRCT Studio Collection: How to Buy

The LA-based upcycling brand's hand-sewn denim pieces, made from vintage Levi's, are available now on Complex.

Complex Staff121 days ago
A pair of distressed, patchwork denim jeans with various textures and embellishments, including buttons and frayed edges.
Style

RCNSTRCT Studio Patchwork Detail Denim: How to Buy

The hand-sewn, one-of-one jeans built from upcycled vintage Levi's are available now on Complex.

Complex Staff129 days ago
Levi’s® Brand and 194 campaign image is shown
Style

Levi's and 194 Head to Trinidad for New Collaborative Campaign

The new collection's multicolored campaign was shot in Trindad and follows the 2022 partnership between Levi's and 194.

Adidas
Style

Adidas Pays Homage to the Stars and Stripes With Throwback U.S. Denim Jersey Collection

The fully denim Adidas collection homages 1990s-era American soccer jerseys.

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Denim jacket and jeans with red plaid lining, displayed on a white background.
Style

Fugazi Is Opening a Los Angeles Store

The "post-structuralist commentary on streetwear" is opening a brick-and-mortar in West Hollywood

tara mahadevan146 days ago
Actor Charlie Hunnan stars in the new Stone Island Denim Research SS '026 campaign.
Style

Stone Island Introduces SS26 Denim Research Collection

The new collection is modeled by actor Charlie Hunnam and musician Feid in the sleek lookbook.

Joe Price150 days ago
Jung Kook with dark hair plays an electric guitar, wearing a black leather jacket and white shirt, against a plain background.
Style

Jung Kook Stars in New Calvin Klein Denim Campaign: Watch Exclusive Behind-the-Scenes Footage

Iconic jeans take center stage as the BTS singer brings energy and style to the shoot.

Alex Ocho157 days ago
Shai Gilgeous-Alexander wearing a denim jacket with a brown collar and gloves, looking down against a dark blue background.
Style

Shai Gilgeous-Alexander Stars in New Levi's Campaign, Shares Fashion Tips: 'Trust Your Eyes'

"Never let your accessories outshine your outfit," SGA advises as part of a new Levi's campaign.

 Beyonce wears a cowboy hat, a burgundy faux fur fluff coat on one shoulder, a blue denim shirt, during the Louis Vuitton Menswear Spring/Summer 2026 show.
Pop Culture

Beyoncé Just Dropped a Denim Line With Levi’s — Here’s What You Need to Know

The Denim Cowboy brings Beyoncé’s Western flair to Levi’s most iconic styles.

Sienna Dubois 361 days ago
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Sydney Sweeney with long hair is lying on their side, wearing a denim jacket and jeans, against a plain background.
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Sydney Sweeney's 'Great Jeans' Controversy: What Are People Saying?

The ubiquitous 'Euphoria' actress stars in a much-discussed new campaign for AE.

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