Alive & More Creates a Uniform for Those Facing the Impossible

Alive & More create a uniform of artistic expression.

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Publicist

Image via Alive & More

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Creating a uniform for those with the mettle to take on the impossible is no easy feat, but it's what drives the aesthetic of Alive & More into the summer. Driven by the ideology of artistic expression and statement, the brand continues to push its boundaries through developing pieces from top to bottom. The final product is achieved through blending physical and digital mediums of art, creating stylised graphics and an expansion of colour within their classic logos.  

The energy of the brand comes with its close connection to music and art, with the expression of their ideas through apparel forming the 'A.I.M'. Alive & More extends across Paris, London, and Berlin, connecting with an international audience that shares its expressive identity. Alive follows through on their statement: "Sometimes no matter what state you are in life an idea that isn't yet expressed is like a wild beast inside screaming ready to break free. "

Alive & More offers a summer collection filled with bold pops of colour, eye-catching patterns, and print strung together by the uniform feel of their crest logo. From head to toe, the collections serve as a direct reflection of the contexts that mould the shape of the brand.

Check out the shots below and head over to the Alive & More webstore for the full collection.

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Photographer: Ioannis Koussertari
Art Direction/ Styling Olivier: Geraghty 
Hair and MUA: Portia Ferrari 

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