Fero, or Forever Expressing Raw Origins, is the latest venture by designer Firouz Faqirazai, who has created one-off pieces for everyone from Kelis and Rihanna to Lana Del Rey.
In 2013, Firouz decided to start his own brand that drew on the London he knew and West Coast hip-hop culture from the late '80s and early '90s. Another key influence behind Fero clothing is the 2011 London Riots. The frustration felt by London's youth, and the rebellion that followed, is the inspiration for the brand's abbreviated name.
Fero release two collections a year, with each one built around simple form, shape and colour and their collections include monochrome tees and loose fitting sweatshirts.
For more info on Fero clothing, head to their site.
