Japanese brand SOPHNET. is using the streets as its runway to showcase the new fall/winter 2014 collection. The label doesn’t miss a step in designing versatile seasonal gear that range from tailored topcoats to sporty varsity jackets layered over button-downs and knit sweaters. The video itself is grainy and reminds you of either surveillance tapes or choppy VHS recordings with the styling’s of a ‘90s hip-hop video. Thankfully there are no blurred out designs or logos so we know how everything looks like.
[via Highsnobiety]
