Rick Klotz of Freshjive and Warriors of Radness Talks Design and Inspiration

Klotz explains his design philosophy, inspirations, and the upcoming book about his life with Freshjive.

Aug 19, 2011
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Image via Complex Original
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Image via Complex Original

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Image via Complex Original

This feature appears in Complex's August/September 2011 issue.

“There is no common thread that connects Freshjive and Warriors of Radness—they’re each part of my schizophrenic personality. Each one represents a different person in my psyche.
I started Freshjive in 1989, and I consider it an amalgamation of 21 years of experiment and experience that came to express itself as a neurotic addiction, but it’s mainly a hateful disdain for bamboozling commercialism.
Warriors of Radness is my straight-up Southern California fun, sun, beer, good times, surf, beach, women-chasing, brash-branded label."

lookbook

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Freshjive

"For Fall 2011 the inspiration for Freshjive is Zachary Wohlman, an amazingly talented gentleman of a boxer, who will also be in the Fall 2011 lookbook."

 

warriors

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Warriors of Radness

"For Warriors of Radness we’re introducing new silhouettes and faded washes, and we have one of the most bitchin’ photos being printed on a T-shirt by Anthony Friedkin, and a collaboration with Jim Mazur."

Warriors of Radness Jacket $240; Sweatshirt $86 Available at Reserve Store

book

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What A Long Strange Trip It's Been

"The book, What a Long Strange Trip It’s Been, My 21 year Dysfunctional History With Freshjive, is about the journey of all the trials, the tribulations, lawsuits, creative expressions, and dark evenings with transvestites.”

FreshjiveWarriors Of Radness

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