Warren Sapp Gets His "Jordan Shine" On

Shine red like these Jordans.

Photo via Warren Sapp's Instagram

Long time Jordan Brand athlete and former NFL great Warren Sapp is one of the first people to get blessed with an early pair of JB's entry into the luxury footwear market, the Jordan Shine.

With the initial success of the Jordan Future and sporting a premium leather woven upper, Jordan Brand hopes the Shine performs just as well at the retail level. But with the $400 price tag, will sneakerheads be willing to shell out? Will the initial investment be too much for a resellers to gamble on? And will fashionistas embrace a traditionally athletic brand entering a space dominated by high-end European fashion labels? Whatever the case, it will be interesting to see how the Jordan Shine performs in the luxury market and if hardcore sneakerheads will indeed cop.




[via Warren Sapp's Instagram]

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