Saturday, October 1 marked the grand opening of K1X's flagship store in NYC. To christen the launch, the basketball brand threw one heck of a set-off smash. Attendees were awarded with the opportunity to pose with Notorious B.I.G.'s iconic crown (no, really), take advantage of a few adult beverages courtesy of Balls Vodka (pause), and enjoy DJ Getlive spinning on the ones and twos. So if you were unable to hit up the soiree, don't worry — we've got video footage of just what went down. And be sure to check out the flagship spot in SoHo, located on 359 Lafayette St.
Video: K1X NYC Grand Opening Recap
See how the K1X crew commemorated their flagship grand opening.
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