Watch Dev Hynes and Neneh Cherry's Video for "He, She, Me"

A video to promote Selfridges #AGender project.

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Complex Original

Image via Complex Original

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Attempting to make a strong statement for gender neutrality, UK clothing store Selfridges has teamed up with Dev Hynes and Neneh Cherry to soundtrack their #AGender project. The video for "He, She, Me" is a powerful and beautiful piece that brings together a variety of male and female models. Decked in clothing from brands like Hood By Air, the Kathryn Ferguson directed project is a long sweeping shot that takes the viewer on an artistic journey while the duo's hypnotizing voices are carried under the industrial production. The video displays a positive message that beauty is genderless, and people of any creed deserve to be treated equally. Watch the video above.

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